“Somehow the fake-brother-and-sister/ex-husband-and-wife duo of John Anthony Gillis and Megan Martha White, aka Jack and Meg White, has managed to transmute gimmick into mystique, to create a shimmering garage mirage out of little more than trashcan drums, greasy geetar and a natty tricolor fashion palette, and sell it to 4 million people. Having proven time and again that less is more, the White Stripes remain adamantly reductionist about everything, from their music to the truth about their lives. They are masters of illusion via subtraction. And the less they give us, the more we want.” — Jonathan Valania, A Long Time Ago, In An Alternative Weekly Far, Far Away
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