ON FRESH AIR Republican pollster Frank Luntz advises politicians on the language they should use to win elections and promote their policies. Although he works on one side of the aisle, he says that what he does is essentially non-partisan, seeking clarity and simplicity in language. His critics disagree, and have accused him of using language that misrepresents policies to “sell” them to the public. Frank Luntz is the author of Words that Work.
RADIO TIMES Should Philadelphia eliminate its onerous business privilege tax? We’ll debate this with BRETT MANDEL, executive director of Philadelphia Forward, which calls for eliminating the tax and MARC STIER (steer) a member of One Philadelphia, which promotes economic growth but without major tax cuts.