Whatever You Put On Facebook Stays On Facebook


SILICON VALLEY BUSINESS JOURNAL: A number of bloggers voiced concern Monday after discovering that Facebook Inc. changed rules earlier this month regarding how it treats user content. The Palo Alto-based social networking company now says in its terms of service that it will have unending and irrevocable license to use any content uploaded to its service, according to a posting on The Consumerist blog. The story is one of the ten most talked about Monday on Twitter Inc.‘s micro-blogging service. Before now, Facebook said it would only have rights to use any content posted on its service while the user was a member of the service. Now it says Facebook will hold those rights even if a user cancels their membership. Facebook said on Friday that it has grown to 175 million active users a little more than a month after reporting that it had hit the 150 million mark. MORE

FACEBOOK TERMS OF USE: You hereby grant Facebook an irrevocable, perpetual, non-exclusive, transferable, facebook_is_eating.jpgfully paid, worldwide license (with the right to sublicense) to (a) use, copy, publish, stream, store, retain, publicly perform or display, transmit, scan, reformat, modify, edit, frame, translate, excerpt, adapt, create derivative works and distribute (through multiple tiers), any User Content you (i) Post on or in connection with the Facebook Service or the promotion thereof subject only to your privacy settings or (ii) enable a user to Post, including by offering a Share Link on your website and (b) to use your name, likeness and image for any purpose, including commercial or advertising, each of (a) and (b) on or in connection with the Facebook Service or the promotion thereof. MORE

CHICAGO TRIBUNE: The old agreement contained language saying that this license would “automatically expire” if content was removed from the site. Those lines are gone from the new terms of use. A Facebook spokesman said early Monday afternoon that the company was preparing a response. MORE

FACEBOOK CEO AND FOUNDER MARK ZUCKERBERG RESPONDS: A couple of weeks ago, we updated our terms of use to clarify a few points for our users. A number of people have raised questions about our changes, so I’d like to address those here. I’ll also take the opportunity to explain how we think about people’s information… One of the questions about our new terms of use is whether Facebook can use this information forever. When a person shares something like a message with a friend, two copies of that information are created—one in the person’s sent messages box and the other in their friend’s inbox. Even if the person deactivates their account, their friend still has a copy of that message. We think this is the right way for Facebook to work, and it is consistent with how other services like email work. One of the reasons we updated our terms was to make this more clear. In reality, we wouldn’t share your information in a way you wouldn’t want. The trust you place in us as a safe place to share information is the most important part of what makes Facebook work. Our goal is to build great products and to communicate clearly to help people share more information in this trusted environment. MORE

ASSOCIATED PRESS: Twitter Inc. has spawned a new way to communicate by limiting messages to 140 keystrokes. So here’s a way to describe the Internet’s latest craze within Twitter’s space restrictions: It’s a potluck of pithy self-expression simmering with whimsy, narcissism, voyeurism, hucksterism, tedium and sometimes useful information. One vital ingredient has been missing from the mix so far — revenue. That raises questions about whether the nearly 3-year-old service can make the leap from intriguing fad to sustainable business. Twitter intends to start testing ways to make money this spring. And co-founder Evan Williams promises it won’t drive away the more than 6 million people who have set up accounts on the unconventional communications network. MORE

EXAMINER: This morning I got a newsletter from Legal Technology expert Kenneth von Hoph warning about potential social media viruses. According to von Hoph, it isn’t just Facebook either. The moral of the story is to be very careful with Social Media sites such as Facebook, MySpace, Friendster, Tagged.com, LinkedIn and others…In this lawyer’s opinion, the greatest danger to Internet security now comes from Twitter. While I have seen no evidence thus far that Twitter is susceptible to or infected with a virus, it is the prefect target. Think about it, between my close to 1000 followers and followees on Twitter (@danieljaffe) I get thousands of Tweets a day. Mostly, if they appear to be interesting, I click on the link. Since most of the links are reduced using tinyrul.com or other url shrinking services, it is impossible to see where the link really goes until you click on it. MORE

VALLEY WAG: Journalism pundits have been begging Google to put its billions behind the project of saving journalism. At last, a Google executive has come through. Here’s Tim Armstrong‘s secret plan to save the local news business. Armstrong, the handsome and high-ranking Google executive who runs the company’s advertising operations — that is, the actual business that generates cash — in both North America and South America, is backing a startup called Patch through his personal investment fund. The startup aims to run local websites in small communities. Armstrong’s biography on the site makes it sound like this is more of a cause than a cash-in attempt. MORE

TRIBUNE COMPANY INTERNAL MEMO: As you know, this year is off to a difficult start—not only for us, but for our peers in Newspaperchart_042808_1.jpgthe media industry and for much of the business world as well. The advertising environment is very difficult. The economy is, at best, challenging. Across the country, businesses are cutting jobs, furloughing employees and freezing pay.  Some of our major advertising clients, like General Motors, have laid off thousands of employees; others, like Circuit City, have been forced to liquidate assets and go out of business. Obviously, developments like these put significant downward pressure on our revenue. As a company, we’re fighting back like never before—developing new products, operating extremely efficiently, and re-examining everything we do with an eye toward maximizing our cash flow. However, given current trends and the likelihood that it will take some time for the economy to recover, we have to do even more. For that reason, we’ve decided to implement a salary freeze for non-union employees in 2009. For those employees represented by a union, the issue will be addressed in collective bargaining. I know this is difficult and I appreciate your understanding. Compensation is our largest expense and a salary freeze enables us to share the sacrifice. Hopefully, freezing salaries now will allow us to avert more drastic action in the future. Thank you again for all your efforts.

THIS JUST IN: FDR Park To Host Popped Fest This Year

DAN GROSS: Popped!, the outdoor music festival that debuted last summer at Drexel University, will be held in June at FDR Park in South Philadelphia. On Wednesday, the Fairmount Park Commission approved a request from poppedlogo_1.jpgPopped, run by Alexis Rosenzweig, and LiveNation, the world’s largest concert promoter, with whom Rosenzweig is partnering to book and stage the June 19-21 event…[Last] Wednesday, at the commission’s monthly meeting at the Horticultural Center,  concert promoters told the commission they expect 15,000 concertgoers each day of the festival, which should be no problem given the easy access by public transit and by car to the 348-acre park. MORE

ROLL CREDITS: Philadelphia Film Festival Phucked

DAILY EXAMINER: Thanks to an intense rift between longtime Philadelphia Film Festival honcho and TLA Entertainment CEO Ray Murray and the festival’s co-presenters at the Philadelphia Film Society, it looks like all filmfestogoheadercropped_1.jpgyou movie lovers will have to turn to Netflix to get your film fill this spring. The drama started back in December when Murray, frustrated with certain members of the PFS board that he describes as “elitist and shockingly Republican,” walked away from the project after more than seven years, taking his plethora of film contacts and several defectors with him. “There’s a Main Line group that wants to see a smaller, more boutiquey, Hamptons/Telluride type of festival,” says Murray. “But film is a popular art. It’s for people from the Main Line and the Northeast.” MORE


HUFFPO: A Chinese woman who lost it at Hong Kong’s international airport after missing her flight has become the latest YouTube sensation with over half a million views. The doors to the woman’s flight had already closed, so Cathay Pacific wouldn’t let her board. As a result she threw a three-minute tantrum screaming, “I want to go, I want to go” in Cantonese. Her original flight was bound for San Francisco, the airline said it put her on a later flight to Los Angeles. MORE

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